Since 1860 – before most of you were born, Frette catered to the royals and the super-rich. Almost 160 years later – check my math it’s not my passion – Frette operates more than 100 boutiques globally.
I’ve been touting FRETTE linens – ever since I was introduced to the Italian luxury brand years ago. I’ve always loved the smooth touch and feel of their towels and sheets.
I was thrilled when Shari Ajayi the PR & Marketing Manager for Frette North America Inc. sent me the latest marketing savvy promotion that featured me – moi – yo – alongside celebrated Actress Ashley Judd and Interior Design phenom Campion Platt. I love a good sandwich!
The important point to remember is not that Ashley Judd has learned to stay perfectly still and I have not. The important point is that Frette is an old school company that’s been on trend for hundreds of years. Luxury and comfort are timeless.